Bowser Defends $70 Zelda Pricing, Nintendo Still "Very Bullish" About Switch

"It’s exciting to see that demand is still there".

While the upcoming The Legend of Zelda: Tears of the Kingdom might just be the most highly-anticipated video game of all time, the announcement that the title would cost $70 on release opened up the conversation about how much we are all willing to pay for a game in 2023.

Doug Bowser, the head of Nintendo USA, has recently defended the price point of the Breath of the Wild follow-up in an interview with AP News, in which he reaffirmed the company's stance that this is not Nintendo's standard pricing going forward and all games will be judged on an individual basis.

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